Click through rate (CTR) is “a ratio showing how often people who see your ad or free product listing end up clicking it.” Improving click through rate ensures maximum output in the form of relevant customer actions.
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How do you evaluate risk when making a decision?
Decision making is an integral part of our daily routine. Some are easy, non-critical and we do not have to worry about consequences. Then there are critical decisions that may have far reaching consequences. Understanding of what could go wrong will facilitate informed decision making. Download this free template to evaluate risk when making a decision.
How to use 5 Why Analysis for Problem Solving
In a rush to fix problems at work, we often miss to look for the root cause. Hence the problems reoccur frequently. Let us understand how to use 5 why analysis for problem solving. Free template included.
Work From Home Cartoon Strips
This is a collection of work from home cartoon strips illustrating how employees have been spending time during the Covid 19 pandemic.
The 90-60-30 Sales Communication Strategy
How to increase sales? How to increase lead conversion? How to sell more to existing customers? These are some of the most common and frequent questions discussed in business strategy and sales meetings. Thanks to the internet economy, businesses have multiple sources for generating new leads. The channels to advertise, market and acquire customers keep on increasing. As new leads keep piling on, we tend to lose track of old leads and prospects. 80% of sales require 5 follow-up calls after the meeting. 44% of sales reps give up after 1 follow-up. The 90-60-30 sales communication strategy is a framework for rechurning old leads and staying in touch with customers and prospects.
Business Cartoon
This post is a collection of business cartoon strips. There are several stereotypes at work. This post highlights those with a funny twist.
How to Increase Sales when Business is Slow?
The ongoing Covid-19 pandemic impacted businesses of all size. Big or small, most businesses experienced a sharp decline in sales. While the pandemic was a once in a lifetime event for most of us, there are several other frequent causes for extended periods of low sales for a business. Some of these causes are controllable while others may be external, uncontrollable and unavoidable. In this post, we will cover tips and processes to increase sales when business is slow. How and what can be done to get back on track?
This Engagement Activity will help you manage conflict in the workplace
49% of workplace conflicts are caused by warring egos. Add to this the unreported incidents. Conflict management is certainly one of the top priorities for HR managers. I will introduce you to an easy to implement employee engagement activity that will help manage conflict in the workplace.
How to Retain Customers?
Customer retention at all stages of a business is more important than customer acquisition. How to retain customers? The equation for how to retain customers is pretty simple. The rate of innovation should exceed the rate of increase in customer expectations.
How to Pick Tools that Will Scale With Your Business
How many companies have you worked for that had an infuriating number of applications to adopt? And how many of those tools were completely disconnected from the others, siloed to a particular team that further separated the team from the rest of the company? So how do you pick the right tools for business? Here are the top 6 considerations.