Marketing Myths Should Be One Of The 7 Deadly Sins

Marketing is essential for any business. It helps you promote your products or services, build brand awareness, and generate leads. However, there is a lot of misinformation out there about marketing. From outdated ideas to outright myths, it can be tough to know what to believe. In this article, we’ve shared seven of the biggest marketing myths and set the record straight.

These Digital Marketing Metrics Are Your Recipe For Success

Did you know that nearly two-thirds of B2B companies outsource a portion of their marketing? It makes sense to rely on experts to get the best results. What digital marketing metrics or KPIs should you monitor? Being digital, you have access to everything you could ask for. Let us break down the key digital marketing KPIs you should focus on to assess performance and impact.

The 5 P’s Of Marketing: How To Create A Successful Marketing Mix?

Creating a marketing mix for your business is not a one-time activity. You need to continuously analyze and adjust. First, it’s important to understand your target audience and what appeals to them. You should also have a clear idea of what you want your brand to represent, and develop marketing materials that reflect this.

The Insider’s Guide To Relationship Marketing

Whereas once businesses could only communicate with their customers through traditional marketing channels such as print, TV, and radio ads, now businesses can communicate with them directly on social media platforms. This has given rise to the practice of relationship marketing, which is the process of building long-term relationships with customers based on trust and mutual respect.