In today’s special news report, we cover the dark side of influencer marketing. How some agencies and companies have tried misusing this to their advantage by creating false narratives to defame competitors?
The competition for talent has changed. But why are employees leaving? Find out the findings of a recent McKinsey survey in today’s news. Other headlines for the day include the impact of digital nomads on local economies.
Marketing is essential for any business. It helps you promote your products or services, build brand awareness, and generate leads. However, there is a lot of misinformation out there about marketing. From outdated ideas to outright myths, it can be tough to know what to believe. In this article, we’ve shared seven of the biggest marketing myths and set the record straight.
Twenty six thousand two hundred eighty hours and more. Yes, that is how long I have been working with businesses as a strategic advisor. Long enough to come across the most common business management myths that ruin innovation and growth. These myths hinder decision making.
Online learning has become increasingly popular in recent years. Whether you’re looking to learn new skills or brush up on old ones, there are plenty of options available. Here are some of our favorite online courses for skill development – from coding to business skills.
As a leader, you know that not all team members are created equal. Some people seem to thrive under pressure, whereas others crumble. And then there are the ones who just never seem to get their act together. How do you handle underperformers at work?
Time for some myth busting folks. Is being an introvert holding you back from a successful career in sales. The constant interaction with people and the need to network can be draining and uncomfortable for introverts in sales.
Why Why Analysis is where your search for one of the simplest and effective problem solving methods ends. Widely used in the world of lean development, this method also known as the 5 Why Analysis, cuts through false alarms and leads you to the root cause of a problem.
Did you know that nearly two-thirds of B2B companies outsource a portion of their marketing? It makes sense to rely on experts to get the best results. What digital marketing metrics or KPIs should you monitor? Being digital, you have access to everything you could ask for. Let us break down the key digital marketing KPIs you should focus on to assess performance and impact.
There is a natural inclination for business owners and those in charge of setting work policies to err on the side of caution. After all, in any company, there are always a few employees who take advantage of any leniency and push the boundaries. How to avoid the pitfall of bad work policies?