What Is the Difference Between Sales and Marketing?

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The terms ‘sales’ and ‘marketing’ are often used interchangeably, but there is a big difference between the two. Sales is about convincing someone to buy a product or service, whereas marketing is about creating the demand for that product or service in the first place.

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5 Sales Cold Email Templates For B2B Service Businesses

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Sales cold emailing is a process where businesses contact potential customers who have never interacted with the company before, in an attempt to generate new leads and customers. It’s a tool that can be used by businesses of all sizes, in a variety of industries. We’re sharing 5 sales cold email templates for B2B service businesses.

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Sales Communication Strategy for Small Businesses

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In a world where the average person is bombarded with over 5,000 advertising messages every day, it’s more important than ever for businesses to have a sales communication strategy that cuts through the noise and resonates with their target audience. How do you go about creating one? Read on to find out!

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The Future Of Work Is Hybrid: What You Need To Know?

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We’re on the cusp of a new era of work. One where the lines between our personal and professional lives are blurred and where the traditional 9-5 workday is no longer the norm. This new era of work is known as the future of work, and it’s being driven by hybrid work arrangements. So what does this mean for you and your business? In this blog post, we will explore the future of work and what you need to know to prepare for it.