Top 5 Small Business Owner Problems (And How to Solve Them)

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As a small business owner, you wear many hats. You’re the CEO, the CFO, the janitor, and everything in between. It’s a lot of responsibility, and it can be overwhelming at times. Trust us, we know. We’re small business owners ourselves. In this blog post, we’re going to discuss the top 5 small business owner problems – and how to solve them.

The Power Of Referral Marketing: How To Get More Customers

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The power of referral marketing is undeniable. Businesses that use referral marketing programs see a significant increase in customer acquisition and retention. Referral marketing is a form of word-of-mouth marketing that encourages customers to refer their friends and family to a business. There are many advantages to using referral marketing, including increased brand awareness, lower customer acquisition costs, and higher customer lifetime value.

What Is the Difference Between Sales and Marketing?

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The terms ‘sales’ and ‘marketing’ are often used interchangeably, but there is a big difference between the two. Sales is about convincing someone to buy a product or service, whereas marketing is about creating the demand for that product or service in the first place.