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Tag: branding

Elevating Your Brand’s Story: Innovative Strategies for Business Events

fashion man people woman
Photo by RDNE Stock project on Pexels.com

Crafting an impactful brand story through events requires creativity, strategy, and a deep understanding of your audience. This article delves into innovative strategies for business events that can elevate your brand’s story at business events, creating memorable experiences and lasting impressions.

By BMB Staff
Categorized as Marketing

Enhancing your Brand with Digital Accessibility

young boy and girl using laptop
Photo by Cliff Booth on Pexels.com

When it comes to branding, you want to ensure that your brand reaches as many potential customers as possible. Let’s explore the concept of digital accessibility and why it’s crucial.

By BMB Staff
Categorized as Marketing

How Does Competitive Marketing Help Businesses Improve Customer Satisfaction?

Learn from competitive marketing

Did you know that competitive marketing helps enhance customer satisfaction? It helps you eliminate guess work. Guess estimates can burn through your marketing budget. And we now see an extremely competitive landscape. You need to play offense for stealing market share and retaining customers.

By Nitesh Verma
Categorized as Marketing

Why is marketing understanding important in strategy formulation?

drug store drink coca cola signage on gray wooden wall
Photo by Pixabay on Pexels.com

Value in a business is what the customer is willing to pay for. Business strategy is about creating and communicating value to the customer. What is value for the customer? How do you create and communicate value? This is what makes marketing understanding important in strategy formulation.

By Nitesh Verma
Categorized as Business Strategy

How can customer experience create a differentiation for a brand?

cheerful young ethnic lady smiling while holding stack of clothes hanging on rack
Photo by Sam Lion on Pexels.com

People tend to remember the extreme experiences – the most pleasant and the most unpleasant. What people remember is what they talk about. Brands want customers to talk good about them. Word of mouth is the best marketing you can ask for. This is where customer experience creates a differentiation for a brand.

By Nitesh Verma
Categorized as Customer Experience

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