How Can A Business Create Value For Its Customers Using A CRM?

You are not alone if you are yet to use your CRM system to its full potential. Stats show that most businesses are never able to unlock most of the features and functionalities of their customer relationship management software. Did you know a business can create value for its customers using a CRM?

The Top 5 Common CRM Mistakes And How To Avoid Them

A CRM can help a business keep track of customer contact information, past purchases, and any other data that could be useful in improving customer relationships. However, if not implemented correctly, a CRM can actually do more harm than good. Here are the top 5 common CRM mistakes to avoid when implementing a CRM.