As a business advisor, I often hear from business owners who are curious about Artificial Intelligence but aren’t sure where to begin.
The good news? Adopting AI doesn’t have to be complicated or expensive. You can start small, see results, and build from there.
Here’s a straightforward way to think about getting started with AI:

1. Identify One Pain Point or Opportunity: Don’t try to solve everything at once. Think about a single, recurring task in your business that’s time-consuming, prone to errors, or where you’re missing opportunities.
Example:
Repetitive customer service questions, scheduling appointments, organizing large amounts of data, or understanding common customer queries.
2. Look for Ready-Made AI Tools: You don’t need to build AI from scratch. Many software solutions you already use (or could easily adopt) have built-in AI features. Look for tools that automate or improve the specific task you identified.
Example:
Chatbots for websites, tools that summarize documents, platforms that analyse customer feedback, or software that automates invoice processing.
3. Start Small, Learn, and Expand: Implement the chosen AI tool for your identified pain point. Pay attention to how it performs. Does it save time? Improve accuracy? Provide new insights? Based on what you learn, you can then consider where else AI might help your business.
Actionable Steps: Getting Started with AI for Your Business

- Brainstorm one specific area in your business that feels inefficient or where you’re leaving money on the table.
- Do a quick online search for “AI tools for [your identified area]” (e.g., “AI tools for customer support” or “AI tools for data entry”).
- Explore a few options that seem user-friendly and offer a free trial or a low-cost entry point.
AI is no longer just for large corporations. By focusing on practical problems and leveraging accessible tools, any business can begin to harness its power.
Recommended Post: How to use Generative AI to boost your business and brand?
Related Video: Beginner’s Guide to AI for Small Business
This comprehensive video by GoDaddy explains how to harness the power of Artificial Intelligence for your business success.
Why am I recommending this video?
This video is tailored specifically for non-technical small business owners, focusing on the practical applications of AI.
It covers various ways AI can support a business (customer support, content creation, social media, operations), explains how generative AI and chatbots work, and crucially, provides guidance on how to get started, including writing effective prompts.
It also touches on limitations and responsible use, which is important for a comprehensive understanding.
AI for Small Businesses – Frequently Asked Questions
How to learn AI for business?
Think of learning AI for your business like learning to drive a car, but instead of driving, you’re learning to use a really smart assistant.
- Start with the basics – what’s the steering wheel? You don’t need to know how the engine works to drive. Similarly, you don’t need to be a computer scientist to use AI. Start by understanding what AI can do for businesses – like helping with writing, answering customer questions, or even suggesting new ideas.
- Practice with easy “cars” first. Don’t try to build your own AI from scratch! Start by playing around with existing, easy-to-use AI tools.
- Chatbots: Tools like ChatGPT are like a super smart friend you can ask anything. Try asking it to write an email, brainstorm marketing ideas, or even explain a complex topic.
- Image Generators: Explore tools like DALL-E or Midjourney if you need quick images for social media or your website. It’s like having a magic paint brush!
- Simple AI features in tools you already use: Many apps you already use (like Google Docs, Microsoft Office, or even some accounting software) are starting to add little AI helpers. Look for features that say “AI-powered” or “smart suggestions.”
- Watch “how-to” videos. YouTube is your best friend here! Search for things like “AI for small business,” “ChatGPT for beginners,” or “AI tools for marketing.” Look for videos that show you exactly how to use the tools, step-by-step, without lots of complicated words.
- Experiment and play! The best way to learn is by trying things out. Don’t be afraid to click buttons, ask silly questions to a chatbot, or try different commands. You won’t break anything, and every try helps you understand what AI is good at and what it’s not.
- Think about your own business. As you play, start thinking: “Could AI do this for my business?” Maybe it could write social media posts, help you brainstorm names for a new product, or even draft replies to customer emails.
Basically, start small, use tools that are already built, watch simple tutorials, and just get your hands dirty by trying things out. You’ll be surprised how quickly you pick it up!
How do I automate my business with AI?
Imagine you have a bunch of chores you have to do every single day, like making your bed, packing your lunch, or watering the plants. Now imagine you could get a super-smart robot to do those boring, repetitive chores for you, perfectly, every single time. That’s kind of like what automating your business with AI is!
It’s about teaching AI tools to handle the repetitive, mind-numbing tasks so you and your team can focus on the fun, creative, and important stuff that actually grows your business.
Here’s how it works in simple steps:
- Spot the “boring” tasks:
- What are the things you (or your employees) do over and over again?
- Examples: Answering the same questions from customers, sending reminder emails, sorting through resumes, putting customer info into a spreadsheet, generating basic social media posts. These are perfect for AI.
- Find the right “robot” (AI tool):
- You don’t need to build a robot from scratch! There are tons of ready-made AI tools designed for specific tasks.
- For customer questions: Look for AI “chatbots” that can sit on your website and answer common questions instantly, 24/7. It’s like having a super helpful front-desk person who never sleeps.
- For writing stuff: Use AI writing tools (like ChatGPT or Jasper) to help draft emails, social media captions, blog post ideas, or even product descriptions. It’s like having a really fast junior writer.
- For organizing data: Some AI tools can read documents (like invoices or forms) and automatically pull out important information, then put it into your spreadsheets or customer lists. No more manual typing!
- For scheduling/reminders: Certain AI-powered assistants can help you manage your calendar, set up meetings, and send automated reminders to clients or staff.
- For marketing: AI can help suggest what to post on social media, when to post it, or even personalize emails to different customers.
- Teach the “robot” what to do (setting it up):
- This isn’t like complicated coding! Most modern AI automation tools have easy-to-use setups.
- You might connect different apps (like your email to a chatbot).
- You’ll give the AI clear instructions or “rules” – for example, “If a customer asks about our return policy, tell them X.” or “When a new lead comes in, draft a welcome email.”
- Sometimes, it’s just about choosing a template and filling in your business’s specific details.
- Let the “robot” do its thing, then check on it:
- Once set up, the AI tool starts working automatically.
- But just like a new driver, you need to supervise it at first. Check its work, make sure it’s doing things correctly, and adjust its “training” if needed.
- Over time, these tools often get smarter as they learn from your data and how you use them.
Think of it as having smart digital helpers that do the grunt work, freeing you up to focus on growing your business and making your customers even happier!
Which AI is best for business?
This is like asking, “Which car is best?” A sports car is great for racing, but terrible for hauling groceries for a big family, right?
It’s the same with AI. There’s no single “best” AI for every business. The “best” AI for your business is the one that solves your specific problems and helps you achieve your goals.
Here’s how to think about it:
- What’s your biggest headache?
- Is it answering customer questions? Then an AI chatbot (like those you see pop up on websites) or an AI tool that helps draft email replies might be best. Think of tools like ChatGPT, Gemini, or specialized customer service AI.
- Is it writing stuff? If you spend ages writing emails, social media posts, or blog ideas, then an AI writing assistant (like Jasper AI, Copy.ai, or even the writing features in ChatGPT/Gemini/Microsoft Copilot/Google Workspace AI) will be your best friend.
- Is it making images or designs? If you need quick graphics for social media or your website, AI image generators (like DALL-E or the image features in Canva or Midjourney) can be super helpful.
- Is it staying organized or managing projects? Some project management tools (like Asana AI, Notion AI, or ClickUp AI) now have AI helpers that can summarize notes, suggest tasks, or automate reminders.
- Is it just generally being more productive? Tools like Microsoft 365 Copilot or Google Workspace AI are like smart assistants built right into your everyday apps (Word, Excel, Gmail, Docs), helping you summarize emails, draft documents, or get insights from your spreadsheets.
- Start simple and build up. You don’t need a super complicated AI system right away. Often, the “best” AI is the one that’s easiest to try out and helps with a small, annoying task first. Many tools offer free trials, so you can play around without spending money.
- Think about what you already use. Many software tools you might already pay for (like your email provider, CRM, or accounting software) are starting to add AI features directly into them. It’s often easier to use AI that’s already built into a tool you know.
So, instead of asking “Which AI is best?”, ask yourself: “What’s one thing I do repeatedly that I wish I didn’t have to do? Is there an AI tool out there that can help me with that?”
That’s the “best” AI for your business right now!
Everyone’s talking about ‘AI.’ In plain English, what exactly is it, and how can it specifically help my small business?
Think of AI, or Artificial Intelligence, as a really smart computer helper. It’s like having an extra brain that can quickly look at huge amounts of information, learn from it, and then help you make better decisions. AI can help you in a few key ways:
Saving you time: It can automate simple, repetitive tasks, freeing you up to focus on core tasks or talking to your customers.
Knowing what to make: Imagine it looking at past sales, current trends, and even what people are saying online to help you guess product demand.
Managing your stock: It can help you figure out how much inventory to keep in your warehouse so you don’t run out of stock or have too many of slow moving products sitting around.
Can AI help me with data analysis and business forecasting?
Absolutely, yes! This is one of the strongest areas where AI shines for businesses.
Business Forecasting: Based on that analysis, AI can then help you predict future trends. For example, if you a kids t-shirt manufacturer, AI can give you a much better idea of how many unicorn shirts you’ll likely sell next summer, or what colours might be big for boys’ shirts in the coming year. This means less wasted fabric and more happy customers getting what they want.
Data Analysis: AI can look at all your sales records, customer information, and even website visits, much faster and more thoroughly than any human. It can spot patterns you’d never notice.
I don’t have a tech team, and frankly, computers confuse me. Is AI something I can actually use myself, or would I need to hire someone specialized?
That’s a very common concern, and the good news is that for many basic AI tasks, you don’t need to be a tech wizard or hire a whole team. Many AI tools today are designed to be “user-friendly,” meaning they have simple interfaces, like apps on your phone, where you just click buttons or type in simple requests.
Think of it like driving a car. You don’t need to know how the engine works to drive to the market. Similarly, you can use AI tools without understanding all the complex programming behind them. You might need a little guidance to get started, but many tools are built for business owners, not computer scientists.
What’s the easiest way for a small business to start using AI? Are there simple tools or services designed for small manufacturers?
The easiest way to start is to pick one specific problem you want to solve. Don’t try to change everything at once. For manufacturers like you, here are some simple starting points and types of tools:
Marketing Tools: AI can help you write better social media posts or even design simple ad creatives by learning what resonates with your audience.
Smart Spreadsheets/Software: If you use something like Microsoft Excel or Google Sheets for your sales data, newer versions often have built-in AI features that can suggest trends or create forecasts for you with a few clicks.
E-commerce Platform Integrations: If you sell online (e.g., through Shopify), many platforms now offer AI-powered apps or features that can help with things like recommending products to customers, writing product descriptions, or optimizing your ads.
Customer Service Bots (Chatbots): You could set up a simple AI chatbot on your website to answer common questions from parents about sizing, shipping, or returns. This frees up your time significantly.
How much does AI cost? I’m a small business owner, so I need to know if it’s even affordable for me, and if I’ll see a return on my investment.
This is a crucial question. The cost of AI varies wildly, but for small businesses, many options are surprisingly affordable.
- Subscription Models: Many AI tools work on a monthly subscription, much like Netflix or your mobile plan. They can range from very low (e.g., $10-$50 a month for basic tools) to hundreds for more advanced features.
- Free Tiers/Trials: Many services offer a free trial period or even a completely free version with limited features, so you can test them out before committing.
- Return on Investment (ROI): This is where it gets exciting. While there’s an upfront cost, AI can save you money in many ways:
- Less waste: Better forecasting means you produce fewer t-shirts that don’t sell.
- More sales: Knowing what customers want means you’re selling more of the right products.
- Time savings: Automating tasks frees up your valuable time, which you can use for other income-generating activities.
- Better decisions: AI-driven insights can lead to more profitable choices overall.
For a small business, even small improvements in these areas can quickly offset the cost of an AI tool.
I care a lot about the privacy of my customers. If I use AI, will it put my customers’ information at risk, or will it be secure?
This is a very important and valid concern, especially when dealing with children’s products. Reputable AI tools and service providers take data security and privacy very seriously.
Your responsibility: It’s also important for you to be careful about what data you share and to choose reputable AI partners. Always read their privacy policies carefully. In short, with the right partners and practices, your customer data can be secure.
Encryption: Most good AI services will encrypt (scramble) your data, making it unreadable to unauthorized people.
Anonymization: For some types of analysis, your customer data might be “anonymized,” meaning individual details are removed so the AI only sees patterns, not specific names or addresses.
Compliance: Look for AI providers who are compliant with data privacy regulations like GDPR (in Europe) or India’s upcoming data protection laws. They will have strong policies in place.
I’ve heard about ‘automation.’ Does AI mean robots will be taking over, or is it more about helping me with tasks without replacing people?
Good question! For a small business like yours, AI is much more about helping you with tasks and making you more efficient, rather than robots taking over.
AI’s Role: AI enhances this by making the automation smarter. It’s not about replacing you or your team, but about freeing up your time from the tedious stuff so you can focus on the creative, strategic, and customer-facing parts of your business that only humans can do well. Think of it as a very intelligent assistant.
Automation: This refers to machines or software doing repetitive tasks automatically. For example, this might mean AI automatically categorizing incoming orders, generating shipping labels, or sending out routine email updates to customers.
Where do I even go to find these AI tools or services? Are there specific companies or platforms I should look into that are good for small businesses?
Great question! Here are a few places to start looking:
Consultants (for initial guidance): If you’re completely lost, a short consultation with an independent tech advisor who specializes in small businesses can help point you in the right direction without a huge commitment.
Your Existing Software: Check if the e-commerce platform (like Shopify, WooCommerce), accounting software (like Zoho Books, TallyPrime), or CRM (Customer Relationship Management) you already use has AI features or add-ons. They’re often built right in.
App Marketplaces: Platforms like Shopify have app stores where you can search for AI-powered apps for specific tasks like marketing, inventory, or customer service.
Cloud Providers (Simplified): Companies like Google, Amazon, and Microsoft offer powerful AI services, but they can be complex. However, they also offer simpler, pre-built AI solutions (e.g., Google’s Business AI tools, or basic image recognition for product tagging).
Specialized Small Business AI Tools: Do a simple Google search for “AI tools for small business inventory management” or “AI for small e-commerce,” and you’ll find many companies focusing on user-friendly solutions. Look for reviews and case studies from businesses similar to yours.
What’s the biggest mistake a small business can make when thinking about or trying to use AI, and how can I avoid it?
The biggest mistake is trying to do too much, too fast, or picking the wrong problem to solve.
Focus on Value: Always ask yourself: “Will this AI solution genuinely help me make or save money, or improve my customer experience?” If the answer isn’t clear, then it’s probably not the right fit for your first step into AI.
How to avoid it:
Start Small: Don’t try to implement AI across your entire business from day one. Pick one specific, painful problem (like inventory forecasting or new inquiry management) and find an AI tool that directly addresses it.
Define Your Goal: Before looking at any AI tool, clearly define what you want to achieve. Do you want to save money, save time, get more customers, or understand trends better?
Don’t Overcomplicate: Resist the urge to invest in super complex, expensive AI systems that you don’t fully understand or can’t manage. Start with simple, off-the-shelf solutions.
Be Patient: AI is powerful, but it’s not magic. It takes a little time to set up and for you to get comfortable using it.
Ready to Get Started with AI?
We get it – diving into AI can feel a bit like learning a new language. It’s exciting, but also a little overwhelming. If you’re looking for more than just tips and want a clear strategy and personalized roadmap to actually implement AI in your business, we’re here to help.
Don’t wander aimlessly; let us guide you. Get in touch today for a consultation. We’ll analyse your unique business workflow, identify where AI can make the biggest impact, and guide you step-by-step to make the most of this powerful technology.
