How to help employees manage work life balance during the Covid-19 lockdown?

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Maintaining a healthy work-life balance has always been a tricky challenge for most employees. This is a greater challenge as working spaces have been confined to our living rooms. Companies worldwide have allowed employees to work from home. Partial work from home or work from anywhere will continue in the post Covid-19 era. How can companies and management help employees manage their work life balance?

What is strategy?

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When you have a goal in mind, strategy is about how you would reach that goal. In this post, we will understand strategy in terms of value. Business is all about delivering value to the consumer. A similar product manufactured by two different companies may have varying price points. How do you create value?

How do I promote my business?

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This is a very common question small business owners often ask – “How do I promote my business?”. In this post, we will address this question for small offline businesses. These are businesses that cater to customers within a specific locality or area. These could be both B2C or B2B.

Sales Case Study with Example

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This is a sales case study with two examples. Minu, a banker and Suraj, a relationship manager with an insurance company meet Rajat to convince him for investing in respective schemes. What made them lose or win the sale?